Poor Warren Beatty. The man has been trying to make a passion project about Howard Hughes for the better part of four decades. The film faced significant challenges, including 2004’s biopic collaboration between Martin Scorsese and Leonardo DiCaprio that nabbed double-digit Oscar nominations.
12 years later, Beatty’s “Rules Don’t Apply” finally makes it to the big screen only to have the misfortune of opening in the wake of Donald Trump’s presidential victory. The timing doesn’t exactly feel right for a mostly breezy, old-fashioned tale about an eccentric and potentially deranged billionaire who wants to control women’s bodies and limit their personal freedoms. (A remark where a young actress declares, “I think Howard Hughes should be president, there’s no one else like him” is sure to inspire some nervous laughter.) To be clear, none of this is Beatty’s fault. He has no control over the circumstances under which his movie gets released.
But he did have control over what kind of movie he made. Beyond the unfortunate parallels to the man dominating global news headlines, “Rules Don’t Apply” is not a film built for the long haul – it is certainly not the kind of project that clearly evinces forty years of thought and development. After all that time, it feels like Beatty should have figured out the story’s protagonist – Hughes, his latest starlet prospect Marla Mabrey (Lily Collins), or the married company driver Frank Forbes (Alden Ehrenreich) who falls for her against his better judgement. The film plays out as a series of loosely connected, scarcely progressing scenes involving these characters – nothing more.
Of the key trio, only Ehrenreich’s Forbes is a character deserving of his own film. Beatty plays Hughes as a slave to his obsessive-compulsive disorder, turning his neuroses into a joking psychosis. Collins, meanwhile, dashes through her lines with such speed that she delivers them without seeming to understand what any of them mean. Or, at the very least, she doesn’t feel them with any strong sense of purpose.
Ehrenreich, meanwhile, recalls the unflappability and easygoing cool of a ’90s Leonardo DiCaprio. As a corporate pawn torn between his show business attraction and his familial commitments, Forbes is the only person in “Rules Don’t Apply” whose path does not seem predestined. Too bad that Beatty did not line up the heft of the movie fully behind him. C- / 
The kind of auteurism favored by most today places a high priority on repeated patterns and frameworks within a director’s body of work. I, however, tend to prefer filmmakers who can produce a consistency of mood, tone and experience without ever allowing themselves to be easily pinned down. There is perhaps no better example of this than Joel and Ethan Coen, the writing, directing and editing duo who can bounce across genres and budget sizes without skipping a beat.
Marshall and the Movies 
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