REVIEW: Cinderella

12 03 2015

Kenneth Branagh’s biggest cinematic production to date has been “Thor,” but he established a reputation far before taking on a hot Marvel property.  Many consider him the Laurence Olivier of our time, perhaps the preeminent modern interpreter of Shakespeare.  Throughout the 1980s and 1990s, he stood at the helm of multiple acclaimed film adaptations of the Bard of Stratford-upon-Avon’s plays.

After delivering a dead-on-arrival reboot of the “Jack Ryan” franchise, Branagh turned back toward a source material that he could more faithfully reproduce: Disney’s “Cinderella.”  He approaches the fabled animated classic with the same tender touch he brings to a Shakespeare text, gingerly re-staging the action with careful attention to its original incarnation.  By not shaking anything up, Branagh ensures that his film will not ruffle the feathers of the die-hards.

But the downside of such a rigid reinterpretation is that his “Cinderella” also does not really excite anyone except the die-hards.  If the animated classic, 65 years later, still enchants children everywhere, why bother to remake it with such obliviousness to the many midnights passed?  (“Maleficent,” warts and all, at least took a stab at reimagining the “Sleeping Beauty” mythology.)  The answer seems simple: merchandising opportunities and brand awareness.

Branagh serves less as a director and more as a cookie-cutter, ensuring that all components of his “Cinderella” meet the pre-established mold.  In everything from the opening line of “once upon a time” to the traditional gender roles and ideology, the film adequately measures up.  The only worthwhile addition 2015 makes to the story is some CGI in the Fairy Godmother’s transformation of Cinderella, her escorts, and her carriage – effects that look quite magical.

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